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Smith I Grey

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Latest Articles

September. 22. 2015
Introducing HYPERGRAND

If every new design trace back to a classic, we will never have a classic of our own times. Which was why HyperGrand was set up in 2013, with the aim to create watches drawn from the influence of the times we live in. We take our inspiration from current art, music, culture, style and practically anything that is the essence of our era - Creating products that celebrate classics of our own.

To tell a story of our era, a fast paced, modular and hyperconnected lifestyle, HyperGrand created the world’s first graphic printed NATO strap. The NATO strap, a simple wizardry that allows it to be changed off any watch with the most ease, was the vehicle which allowed HyperGrand to make timepieces relevant to art and style. The result is an endless permutation of watch styles that connects to any aesthetic, style or occasion. One of the notions of our century is individuality, and here at HyperGrand, we are proud to bring to you the ultimate tool of individual expression.

See our collection of Hypergrand watches here 



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August. 24. 2015
Envato Team up with Nudio Studio
What happens when you team up the digital and fashion savvy? If Nudio Studio's collaboration with Envato is anything to go by the answer is, something both practical and aesthetically pleasing – a must have for any #bosslad or #bosslady. Nudio's Fika Jayadi, recently sat down with Envato to discuss all things creative and digital in the wake of the launch of their collaborative laptop sleeve. Envato is currently running a competition that gives entrants the chance to win one of the limited edition sleeves which you can find out more about here.
Read the full interview on the topic: Are Fashion & Digital Design Converging?


Feeling stuck in a digital rut? Looking for new creative pastures to explore? Look inside your own wardrobe for new artistic – and possibly income – streams suggests Fika Jayadi , Founder of Nudio Studio.

“Collaboration between digital and graphic design and fashion has begun and it’s only early days,” says the Australian designer and marketeer.

Fika began her boutique design studio in 2013 when her Indonesia-based friend, who owns a leather tannery, suggested she try making men’s footwear with his leather.

Today she designs and sells men’s footwear online and a range of groovy small leather goods out of creative capital Melbourne.

Fika of Nudio Studio Melbourne

We asked Fika what is happening in the cross-over between digital design and fashion – and what lies ahead?

“Right now we can already see it happening, this collaboration between sectors, if you look at fashion design branding,” she says.

“For example, we use the services of a digital designer to promote our label via multimedia forms and whereas you used to just do print advertisements to promote yourself as a fashion designer now, because of the internet, we (as fashion designers) are needing to create websites that are both functional and always beautiful and that is why we are really married to each other – fashion and digital designers – from very early in the creative process and it is so important to find someone you can click with.”

“We simply cannot do what we do without our digital designers and the web.”

Understand: What’s the Enemy Of Creativity?

In what other ways are the two creative practices intersecting? 

Fika identifies:

3D printing: “It is early days but 3D printing means some of the materials previously hard to produce yourself as a digital designer, even though you may have created the designs, will eventually be producible via your own 3D printer once costs are viable”.

Wearable design: Fika agrees we are already seeing many the market’s hottest graphics winding up on people’s bodies as body art, garments and accessories. “This is very exciting and I believe there is far more to come.”

Techdesign disruptors: Today major software companies usually work apart from freelance design creatives. But watch this space. Jayadi believes high-end/grassroots collaboration is not far away and software development corporations will soon realise they must develop products driven by the needs of freelance digital and fashion designers. 

“Right now the tech companies are really dictating that (wearable fashions like the Apple Watch) and I haven’t seen fashion and technology companies really sitting down and talking to each other. It’s still very niche. 

“But what I expect to see in the future are situations where, say, fashion designers or digital designers have an idea and they go to a tech company and ask for some software or app development and the two industries collaborate and work on solutions. It’s not really happening yet but I firmly believe will happen in time.”

Envato laptop sleeve


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August. 09. 2015
Nudio Studio does Finders Keepers – The Verdict
Not a lot of people would brag about having to touch stranger’s feet; but we’re not a lot of people.
In fact we were counting down the days until Melbourne’s autumn/winter Finders Keepers Markets, so we could do exactly that.
No it’s not a foot fetish, it’s something much simpler than that…
Putting fella’s in shoes it’s what we do.
And we do it damn well too.
So with our mission to get the feet of Finders Keepers, in our soles well under way, we sent one brave sole-dier out to battle the crowds of Melbourne’s Exhibition Centre to find out what’s what, and what’s hot.
With plenty to see/try/buy and more I took my research (time away from the hustle of the stall…) very seriously. So without further ado here are my top picks…
1. Do you hate the sound of your keys rattling in your pocket/backpack/briefcase whilst you walk…? Orbit Keys has a solution for you that is as practical as it is chic.
2. Not wearing socks wreaks havoc on your heels and with socks as stylish as Barnaby’s and Odd Sock’s we have to wonder, what is your excuse for bare ankles…?
 3. And last but not least Bondi Laces, call us bias but they’re the laces that hold us together (literally…). Keep your eyes pealed because they'll be a permanent fixture on our website in the coming weeks.
So with yet another Finders Keepers, under our belt and with a tremendous amount of support from everyone who shopped, dropped in, had a chat and grabbed a pair or a business card; we are without a doubt marking the next one down in our calendar, and you should too.
For more information on Finders Keepers, see our previous post here. To see what fella’s are already in our soles see our previous posts on The Tailored Man, and A Poor Man’s Millions.
Stay Soleful,
The Nudio Studio team
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Born in 2013 somewhere in Melbourne, Nudio Studio was created by a group of friends that
had loved leather for a long time. 
Simplicity, aesthetic and comfort are the foundation of Nudio Studio when creating every item. 
We simply want to give inspiration for modern peeps to dress well and enjoy life! 
All our products are made from high quality leather supplied by a leading leather tannery in West Java, Indonesia. Every pair is hand-made by artisan pattern and shoe maker.  
that is committed to minimise or even eliminate harmful waste by doing
in-house advanced water treatment and green projects.
Like us on Facebook fb.com/nudiostudio
Follow us on Twitter @nudiostudio
Tag us on Instagram #nudiostudio
Email us at info@nudiostudio.com.au 
Stockists Information:
The Gwyn Custom Made Menswear
Level 1 / 13 Victoria Avenue, Albert Park VIC 3206
Clique Arcade Online Store
Stock & Supply Stores Brisbane
Shop4, Bakery Lane, 694 Ann Street, Fortitude Valley QLD 4006
Stock & Supply Stores Gold Coast
72 / 80 Marine Parade, Coolangatta QLD 4225
Design A Space
212 Brunswick Street, Fitzroy VIC 3065


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